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Humans are utterly dependent on nature. We cannot sustain
ourselves without wildlife. We need to consume species; we need to conserve
them. Recent evidence illustrates how good we are at exploiting plants and
animals, as well as the extent to which this capacity is threateningly out
of control.
The conservation of wildlife is not an option: it is necessary. Necessary for body, mind and spirit. Necessary for economic and social development.
Siren exists to make a significant contribution to efforts to directly protect nature. A major emphasis of our work is to engage and inspire individuals to appreciate nature and the relationship that they have with wildlife. Improved understanding, we believe, is the route to the kinds of individual values, attitudes and behaviours that can reverse destructive trends and enable a more equitable, sustainable and fulfilling way of living.
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